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Brand and Marketing Manager

London, England, United Kingdom Full-time Posted 3 days ago


The Department

Mishcon de Reya is one of the UK's best-known law firms and one of B2B's best known brands. From featuring in The Crown, to Gina Miller, to Boris Johnson making jokes in parliament, it is a brand that has entered wider culture and punches significantly above its weight.

Our tagline is "It's Business. But it's personal." signaling our private client heritage, our total commitment to clients and the importance of brilliant people. Our firm has been built with this high-touch entrepreneurial approach and our revenue has grown 40% in the last five years.

The Mishcon brand and our marketing approach have been a significant driver of growth. This, along with inventive, resourceful lawyers growing their own practice areas has been the bedrock of our success, and the basis for bringing new clients into the firm.

Our marketing exists to drive positive brand and expertise perception through integrated paid, owned and earned activity. We are unusual for a law firm in that we prize creativity and boldness and invest meaningfully in advertising and paid partnerships.

The Role

The Brand & Marketing Manager plays a key role in bringing our brand and marketing to life. Responsible for the day-to-day stewardship of the Mishcon brand and delivery of key marketing campaigns, the role will ensure our marketing activity is consistently executed to a high standard across every touchpoint.

Working with colleagues across Business Development as well as external agencies and suppliers, the successful candidate will combine excellent project management, organisation and attention to detail with strong marketing delivery skills. They will take ownership of campaigns, brand assets, marketing operations and day-to-day agency management, ensuring activity is delivered efficiently, measured effectively and aligned with the firm's objectives.

Duties And Responsibilities

Campaign Delivery & Marketing Activation

  • Manage the end-to-end delivery of integrated marketing campaigns, including firmwide advertising campaigns and partnerships
  • Translate strategy and campaign direction into clear plans, actions, timings and deliverables, using agencies or internal resources
  • Anticipate dependencies and risks, prioritise effectively and drive multiple projects through to completion

Agency, Supplier & Stakeholder Management

  • Own the day-to-day management and coordination of creative, media and design agencies
  • Manage project plans, timelines, deliverables, briefings and approvals, ensuring external partners have what they need to deliver successfully
  • Work with a diverse range of internal stakeholders, identifying the broader requirement behind requests and guiding colleagues towards best practice

Brand Governance & Asset Management

  • Act as a day-to-day guardian of the Mishcon brand, ensuring guidelines are applied consistently across marketing materials and firm assets
  • Oversee corporate gifts and merchandise, including sourcing, and development of new standout ideas
  • Manage Mishcon Group company brands and Mishcon sub brands, ensure brand architecture is up to date, and lead new requests for brand design and strategy

Marketing Operations & Performance

  • Make sure relevant campaign data and results are visible, working with specialist internal colleagues as needed
  • Maintain organised filing systems, asset libraries, campaign records and supporting documentation
  • Continuously improve processes and ways of working

Skills/Experience

  • Exceptional project management and organisational skills; can handle a significant workload, manage competing priorities and drive projects through to completion
  • Proven experience delivering integrated marketing campaigns, either in-house or in an agency
  • Experience working with or within creative and media agencies, including coordinating multiple partners, deliverables and deadlines
  • Proactive and a forward planner; comfortable making progress when direction is not fully defined
  • Skilled manager of stakeholders; active listener with the ability to interpret underlying needs and guide colleagues towards the best solution
  • Continuous improvement mindset
  • An appreciation of high-quality creative work; wants to contribute ideas
  • Professional services experience not required, candidates from agencies and other sectors are welcome
  • Practical experience of working with AI and applying it in relevant ways is desirable

Please note that this job profile is not an exhaustive list of duties but merely an outline of the key components of the role. You may be required by your line manager to take on additional responsibilities when requested.

Contributing to BD:

  • Work collaboratively with colleagues across the wider Business Development and Marketing/New Business team, and the wider firm
  • Enhance the reputation of the Marketing & BD team through professionalism, responsiveness and consistent high-quality delivery
  • Actively seek feedback and take ownership of personal development, with the desire to grow and learn over time

About

About Mishcon de Reya Group

The Mishcon de Reya Group is an independent, international professional services business with law at its heart, employing over 1400 people with over 650 lawyers. It includes the law firm Mishcon de Reya LLP and a collection of leading consultancy businesses that complement the firm's legal services.

Mishcon de Reya LLP is based in London, Oxford, Cambridge, Singapore, Hong Kong and UAE. The firm services an international community of clients and provides advice in situations where the constraints of geography often do not apply.The work the firm undertakes is cross-border, multi-jurisdictional and complex, centred around three increasingly entwined and connected sectors: the Innovation Economy, Private Wealth and Capital, and Real Estate. The firm is known as a disputes powerhouse with a formidable capacity firmwide for dispute resolution.

The Mishcon de Reya Group includes consultancy businesses MDR Discover , MDR Mayfair (in London, Singapore and Dubai), MDR ONE , and MDRi (in Hong Kong). The Group also includes MDR Lab , which invests in the most promising early stage legaltech companies as well as the Mishcon Academy, its in-house place of learning and platform for thought leadership.

In 2024, the Group announced its first strategic acquisition in the alternative legal services market, flexible legal resourcing business Flex Legal. It also acquired a majority stake in Somos, a global group actions management business.

We strive to create a fully diverse and inclusive workplace where all our people are empowered to fulfil their potential. We are proud of our agile working culture and are always happy to talk flexible working.

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