GEO and Marketing Executive (London-based)

About the Company

Quod Financial builds automated multi-asset trading technology (OMS, EMS, SOR, execution algos, TCA) for global financial institutions. We are transforming our core platform with generative AI, introducing AI-native products like Qanvas (desktop) and Quazar (FIX fabric). We are hiring a builder to grow the marketing function and tell this story.

About the Role

The GEO and Marketing Executive is a full-time, on-site role based in London. You will be a key part of the team owning marketing end-to-end at a 200-person B2B fintech—driving brand, design, content, product positioning, and AI discoverability.

Working directly with the Head of Marketing, you’ll touch every channel: events, email, content, LinkedIn, data, and Generative Engine Optimisation (GEO). You will have real ownership and execution responsibility from week one.

What you'll do:

• Generative AI Optimisation (GEO): Ensure Quod is accurately cited when buyers query AI models (ChatGPT, Perplexity, Claude, Gemini, Copilot) for our core market. Optimise technical content for AI retrieval and track our AI share-of-voice alongside SEO.
• Brand & Campaigns: Run email campaigns end-to-end (building, scheduling, reporting, and messaging). Help bridge our 20-year execution heritage with our AI-native roadmap.
• Content & Copywriting: Write and schedule digital content that sounds human, creating clear narratives for both Heads of Trading and CTOs.
• Events: Coordinate our global events programme, handling logistics, communications, and on-site support.
• Product Collaboration: Work closely with product and engineering teams to turn technical velocity into clear market proof and feed competitive insights back into the roadmap.

What you'll need:

• 1-2 years in B2B software marketing (fintech, capital markets, or technical infrastructure preferred).
• Exceptional writing skills: Ability to translate complex technical concepts into clear, compelling narrative.
• Data comfort: At ease with spreadsheets, dashboards, and reporting metrics.
• Execution mindset: A self-starter who makes lists, checks things off, and takes initiative without waiting to be told what to do next.
• Curiosity: A genuine interest in financial markets, trading, and AI technology.

What you'll get:

• A front-row seat to how a full B2B marketing function operates at scale.
• Broad exposure early across every modern channel (including cutting-edge GEO).
• Flat structure with direct access to leadership and decision-makers.
• Fast-moving, entrepreneurial culture in Central London.

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