Marketing Manager

Overview

Lutron Electronics is seeking a Commercial Marketing Manager to join our European team. This role is pivotal in developing and executing integrated marketing programs that promote Lutron’s lighting control, fixtures, and automated window treatment solutions across the UK commercial and hospitality market

You will localize global positioning and messaging to resonate with regional audiences, leveraging insights from sales teams, customer feedback, and market research. Your work will drive awareness, engagement, and sales growth through strategic marketing initiatives tailored to the UK’s design community, channel partners, and commercial specifiers.

Responsibilities

• Develop and execute integrated marketing campaigns using insights from sales, customer feedback, and market research.
• Support sales efforts through audience tailored positioning, messaging and marketing collateral.
• Own communications with commercial specifiers and contribute content direction for social media in collaboration with the central comm’l marketing team.
• Develop / enhance channel programs by tailoring global strategies to local needs and identifying opportunities for improvement.
• Partners with sales to identify new market opportunities and support joint marketing efforts.
• Leverage and localize branding and marketing materials developed in the US, ensuring regional relevance.
• Manage relationships with media partners
• Lead planning and logistics for Lutron and industry events, in coordination with comm’l marketing team.
• Monitor market trends and identify gaps in offerings, providing input to product development teams.
• Manage budgeting, promotions, sales materials, communications, media, and product launches.
• Establish KPIs and track campaign performance to optimize marketing ROI.
  
  

Qualifications

• Degree in Marketing, Business, Communications, or a related field with a minimum GPA of 3.0
• Proven experience in B2B marketing within a mid-to-large (preferably international) organization.
• Strong background in cross-functional collaboration (e.g., product, sales, CRM, marcomm, service).
• Proficiency in digital marketing across paid, earned, and owned media.
• Experience with sales enablement tools and tactics (e.g., training, brochures, demos).
• Excellent project management, communication, and stakeholder engagement skills.
• Analytical mindset with a focus on metrics and performance.
• Experience managing agencies and internal creative teams.
• Proficiency in Microsoft Office and Miro; Adobe Creative Suite is a plus.
  
  

Personal Attributes

• Customer-focused and commercially aware
• Flexible and adaptable to evolving market needs
• Innovative and proactive thinker
• Ethical and collaborative team player
  
  

Lutron Electronics’ position as the worldwide leader in innovative lighting control and shading solutions has enabled consistent, annual growth. Our company has cultivated a reputation of unsurpassed quality, a broad range of technologies and product offerings, and a strong commitment to servicing our worldwide customers. This has allowed the company to invest in developing new technologies and services, expand our technical capabilities and global presence, and to find and retain the best talent.  Build your career with Lutron where you will enjoy competitive compensation and benefits while exploring many options for continued growth and education. Make a difference every day in our dynamic, people-centric, technology-driven organization. For more information, view our website at  www.lutron.com.  

Lutron Electronics is an Equal Opportunity – Affirmative Action – Employer. We welcome qualified, motivated applicants regardless of race, color, religion, sex, national origin, age,disability or genetics