Marketing Strategy Director

Hours:  3 days a week, days to be agreed, 9am – 5:30pm

Contract:  Permanent, Part-time

Location:  London Head Office with regular travel between our restaurants as required

Reporting to:  Group Director, The Noble Restaurant Group

We're looking for an experienced marketing leader to take charge of strategy, budget and brand across our three restaurant brands, on a part-time basis. If you want genuine ownership of a marketing function without the five-day commitment, this is a rare one.

At Noble Restaurant Group, we are committed to redefining the dining experience by combining culinary excellence, innovative design, and exceptional service. With a portfolio of distinguished restaurants across the UK, North America & the Middle East, including; Chotto Matte, Alley Cats, Muriel’s Kitchen, Ochre, Steak and Company and Angus Steakhouse, we pride ourselves on creating memorable moments that celebrate the art of food and the joy of gathering. Our head office is on Heddon Street, where you will work alongside specialist teams delivering operations, HR, finance, procurement & systems for the group. 

As Marketing Strategy Director, you'll own marketing budget, strategy and brand positioning across Steak and Company (4 sites), Angus Steakhouse (3 sites) and Ochre (1 site). Each brand has its own personality and following, and together they give a Marketing Director real breadth: three different guest experiences, three different stories to tell, one team to lead. We're entering a new chapter as we move from interim to permanent marketing leadership, and we want someone who'll make the role their own. You'll manage and develop a small, capable team, overseeing our agency and freelance relationships, and report directly to the owners on performance of the department. It's worth noting that this is a hands-on Director role, you'll not only set the direction, but you’ll also be working hand-in-hand with your team to deliver it. 

•    Setting the marketing strategy and future direction for the brands allocated to you within the group.

•    Representing marketing at leadership level.

•    Drive brand awareness, market share and commercial performance.

•    Monitor industry trends, guest behaviour and competitor activity.

•    Deliver measurable marketing return on investment and revenue contribution.

•    Act as brand guardian for all three brands, ensuring compliance to guidelines & TOV across all departments. 

•    Owning our digital and data strategy: unifying email, social, online bookings and CRM, and making sure our digital presence matches the quality of our sites.

•    Planning and driving campaigns across the year, from seasonal moments like Christmas and summer activations to new menu launches.

•    Leading corporate partnerships and event teams to generate addition revenue for all sites. 

•    Leading, developing and growing the marketing team, including our social media and marketing manager already appointed to the team, and advising the Customer Service and Group Reservations Managers (including events management) for each brand.  

•    Managing relationships with agencies, freelancers and platform partners, and bringing in new specialists where it makes sense.

•    Reporting on marketing performance to the owners, covering digital, advertisement, bookings, CRM, social and commercial metrics.

•    10+ years' marketing experience, including senior ("Head of" or Director-level) leadership roles.

•    Multi-site hospitality or restaurant experience is essential.

•    A track record of driving like-for-like sales & covers growth through data-led marketing.

•    Experience hiring, managing and developing a marketing team.

•    Someone who's as comfortable in the detail as they are setting strategy.

•    You're looking for a part-time, employed role (3 days a week).

•    50% off Staff discount across all restaurant brands

•    Genuine flexibility on working pattern, with real autonomy over how you organise your three days