Marketing Manager
Manchester, England, United Kingdom Full-time Posted 2 days ago
This is an exciting, fast-paced acquisition marketing role within Leigh Day's Group Claims team. The role is focused on delivering measurable results through innovative, efficient and compliant marketing strategies that support large-scale, high-impact legal claims. Our wide reaching and impactful class action claims are frequently in the news and presently include claims like the diesel emissions claim, the River Wye pollution claim and the equal pay claims against supermarkets like Tesco and Asda.
As a trusted Business Partner to senior stakeholders, you will take ownership of a portfolio of group claims, leading the strategic development and execution of marketing campaigns that drive claimant acquisition and support litigation objectives. You will work closely with legal teams who are committed to achieving justice and delivering meaningful change through their work.
The role requires a balance of pace and precision — someone who can think quickly and creatively while ensuring all activity is robust, defensible and compliant with SRA regulations.
You will also play a key role in developing and managing a high-performing team, embedding strong processes and continuously evolving our approach to group claims acquisition to improve efficiency, effectiveness, and outcomes.
The full job description is attached to our website listing for a list of full responsibilities.
What You'll Bring
Essential experience & skills
We are a top 100 law firm committed to claimant-only cases, ensuring that individuals have the same access to justice as the UK Government and large corporations. We're not afraid to take on difficult and challenging cases involving medical negligence, serious personal injuries, discrimination in the workplace, defective products and human rights abuses in this country and overseas.
Benefits
Our comprehensive benefits package includes:
As a trusted Business Partner to senior stakeholders, you will take ownership of a portfolio of group claims, leading the strategic development and execution of marketing campaigns that drive claimant acquisition and support litigation objectives. You will work closely with legal teams who are committed to achieving justice and delivering meaningful change through their work.
The role requires a balance of pace and precision — someone who can think quickly and creatively while ensuring all activity is robust, defensible and compliant with SRA regulations.
You will also play a key role in developing and managing a high-performing team, embedding strong processes and continuously evolving our approach to group claims acquisition to improve efficiency, effectiveness, and outcomes.
The full job description is attached to our website listing for a list of full responsibilities.
What You'll Bring
Essential experience & skills
- Strong track record in acquisition or performance marketing, ideally within professional services or a regulated environment.
- Demonstrable experience managing marketing campaigns from concept to delivery in fast-paced environments.
- Excellent analytical capability, with the ability to use data to drive decisions and optimise performance.
- Hands-on experience with paid media channels, particularly paid social and paid search.
- Strong stakeholder management skills, with proven experience working with senior stakeholders.
- Experience managing and developing team members.
- Ability to communicate clearly, concisely, and confidently, both verbally and in writing.
- Experience using CRM, e-marketing platforms, and reporting tools.
- Strong organisational skills and ability to manage multiple concurrent priorities.
- High attention to detail, particularly in relation to compliance and quality assurance.
- Excellent copywriting skills, with the ability to adapt tone for different audiences.
- Experience working within a law firm or regulated environment.
- Experience marketing group actions, campaigns, or large-scale acquisition programmes.
- Experience developing marketing plans for senior stakeholder approval.
- Experience managing external agencies and suppliers.
- Broad understanding of integrated marketing channels and applicant/user journey design.
- Passionate about access to justice and the role marketing can play in supporting meaningful change.
- Comfortable operating at pace, balancing responsiveness with rigour.
- Solutions-oriented, with a proactive and adaptable mindset.
- Commercially aware, with a focus on delivering measurable outcomes.
- Committed to continuous improvement and innovation.
- Strong collaborator with a team-first approach.
We are a top 100 law firm committed to claimant-only cases, ensuring that individuals have the same access to justice as the UK Government and large corporations. We're not afraid to take on difficult and challenging cases involving medical negligence, serious personal injuries, discrimination in the workplace, defective products and human rights abuses in this country and overseas.
Benefits
Our comprehensive benefits package includes:
- Hybrid working (typically 2-3 days from home for a full time worker)
- 29 days annual leave (excluding public holidays)
- Enhanced pension contributions
- Life assurance 4 x salary
- Healthcare cash plan
- Cycle to Work scheme
- Discounted gym membership
- Enhanced maternity & paternity pay
- Electric car scheme
