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Marketing Communications Manager

Licensed sponsor Leeds Internship Posted 8 hours ago

Job Overview

  • Are you a strategic, creative communicator who can turn ambition into campaigns that make a difference?
  • Marketing Communications Manager
  • £38,468 per annum

37.5 hours per week

You will develop organisation-wide marketing and communications plans and lead campaigns across digital, social, email, media, print and offline channels. Creating compelling content for priority audiences, you will support growth, income generation, recruitment, and our employee value proposition.

You will manage our website, content governance, SEO and performance tracking, using insight to improve audience journeys and conversion. As brand guardian, you will maintain our identity, assets and tone of voice while producing accessible digital and print content.

You will build strong relationships, provide trusted advice and training, and coordinate projects, budgets and contributors. You will ensure activity meets GDPR, accessibility, copyright requirements, develop team members, and support media enquiries and organisational responses.

Working with our People Team, you will create engaging social content, promote St Anne’s as an employer of choice and support EVP activities, including the PROUD Awards and celebration events.

About You

You will be an inclusive, values-led leader with strong marketing and communications experience, sound judgement and a record of turning strategy into results. You will manage competing priorities, develop people and use insight to improve performance.

Main duties of the job

To develop and deliver the organisation’s marketing and brand strategy, leading campaigns that strengthen reputation, increase engagement and support growth. The role uses insight, data and stakeholder relationships to drive impactful marketing activity and evaluate performance to ensure measurable results.

Working for our organisation

St. Anne's wants to reward its employees for their hard work. Employee benefits include;

  • New pay framework launched in 2025. Rewarding the dedication and work of staff across the charity. Potential increases after 6 months, 2.5 & 5 years.
  • Rising annual leave each year to a maximum of 33 days (including statutory holidays)
  • 24 Hour Employee Assistance Programme
  • Continuous opportunities for ongoing training and career development
  • Cycle To Work scheme
  • Refer A Friend recruitment initiative
  • Flexible working opportunities (where applicable) upon successful completion of probation period
  • Group Personal Pension Scheme
  • Discounted income protection scheme
  • Free car parking at most services
  • Free life assurance cover

Detailed Job Description And Main Responsibilities

Strategic Marketing and Communications: Develop and deliver organisation-wide marketing and communications strategies and annual plans aligned with organisational objectives, including growth, income generation and stakeholder awareness. Translate strategy into clear activity, monitor performance against agreed measures and use learning to improve delivery.

Campaign Management: Lead integrated campaigns across digital, social media, email, content, media, print and offline channels. Create compelling messages, stories and calls to action that engage priority audiences, support fundraising and acquisition activity, and contribute to organisational growth and income generation. Campaigns inclusive of recruitment, wellbeing and employee value proposition campaigns.

Digital Marketing: Manage website content, governance and content management processes, ensuring digital activity follows best practice. Improve audience journeys, engagement and conversion. And effectively use SEO, tracking and performance insight.

Brand and Content: Act as brand guardian, maintaining brand assets, toolkits and content libraries and supporting colleagues to apply the brand and tone of voice consistently. Create and oversee accessible, audience-focused digital and print content, including campaigns, articles, statements, media releases, email communications and website content.

Stakeholder Engagement and Relationships: Build effective working relationships across the organisation and with external stakeholders, providing clear marketing and communications advice, guidance and training to support shared priorities and consistent delivery.

Project and Resource Management: Plan and coordinate multiple marketing projects and priorities, working with internal and external contributors to deliver agreed activity on time, within budget and to the required standard.

Governance, Compliance and Inclusion: Ensure marketing and communications activity complies with GDPR, accessibility, copyright and relevant marketing regulations, while promoting inclusive, ethical and values-led communication.

Leadership and Team Development: Provide clear marketing and communications leadership, line managing and developing team members and coaching colleagues across the organisation. Encourage innovation, shared learning and continuous improvement to strengthen organisational capability.

Media and Public Relations: Act as a point of contact for media activity and enquiries, preparing accurate spokesperson briefings and media materials and contributing to timely, coordinated organisational responses.

People Team, Recruitment & EVP: Working in partnership with the People Team to develop market leading social media content to promote St Anne’s as a great place to work. This includes socials content, branding and promotion support and advice. Work with the Head of in the People Team to support key EVP activities including the PROUD Awards and celebration events.

Person specification

Qualifications

Desirable criteria

  • A relevant professional qualification or equivalent demonstrable experience in marketing, communications, public relations, digital marketing or a related discipline.

Experience

Essential criteria

  • Significant experience of developing and delivering marketing and communications strategies, plans and integrated campaigns aligned with organisational objectives.

Desirable criteria

  • Experience of working in adult social care, housing, health or another regulated service environment.

St. Anne’s is working to actively promote equality, diversity and inclusion.

We want people from underrepresented groups such as disabled, black and ethnic minority, Lesbian, Gay, Bi, Trans, and non-binary (LGBTQ+) communities to apply for all our roles.

St. Anne's is a Disability Confident employer. We are actively working to recruit and retain people with disabilities and long-term health conditions into our work force. If you are an applicant who has a disability, you will be offered an interview if you meet the essential criteria for the job. Please contact recruitment on 0113 243 5151 opt 5 if you require any reasonable adjustments.

Employer certification / accreditation badges

Applicant requirements

The postholder will have access to vulnerable people in the course of their normal duties and as such this post is subject to the Rehabilitation of Offenders Act 1974 (Exceptions) Order 1975 (Amendment) (England and Wales) Order 2020 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service to check for any previous criminal convictions.

Documents to download

  • Marketing Communications Manager JD (PDF, 136.7KB)

Apply online now

Further details / informal visits contact

Name Amy Tolliday Job title Head of Business Development and Partnerships Email address recruitmentteam@st-annes.org.uk

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