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Digital Marketing Manager

Licensed sponsor Manchester Full-time Posted 1 month ago

Forvis Mazars is a leading global professional services network providing audit & assurance, tax, and advisory services. Forvis Mazars in the UK spans 14 offices across the nation and has over 3,400 professionals, with 190 partners. We have a clear purpose and a shared commitment to shape a better future.

You'll join a collaborative and inclusive team where you're supported to grow your skills, explore new opportunities, and contribute from day one. You'll work with a diverse client base, develop meaningful connections, and gain experience that extends beyond your local team.

Together, we grow, belong and impact. #LI-DNP Are you an experienced digital marketer who is ready to lead our digital engagement strategy across multiple platforms, working with different stakeholder groups to support the firms growth plans. About the role Develop and deliver the firm's organic social media strategy. Manage channel performance across LinkedIn and other relevant platforms. Drive audience growth, engagement and brand visibility.

Establish channel governance, best practice and measurement frameworks. Lead the employee advocacy programme. Support partners and senior stakeholders in strengthening their digital presence. Work closely with business development teams to align social selling activity with growth priorities. Develop channel strategies that maximise reach and engagement. Support internal and external communications through digital channels.

Ensure consistent messaging and audience experiences across platforms. Develop audience communication plans aligned to key campaigns and business priorities. Drive improvements in engagement, readership and subscriber growth. Develop content distribution strategies to maximise campaign impact. Work closely with content and wider marketing and communications teams to increase reach and engagement.

Build and maintain audience retention and growth strategies across digital channels. Identify opportunities to expand reach within priority sectors, industries and target audiences. What we are looking for Proven marketing team leadership role. Proven experience managing organic social media and digital engagement channels. Experience delivering email marketing and audience engagement campaigns.

Strong understanding of content distribution and amplification strategies. Experience managing employee advocacy and social selling programmes. Ability to analyse performance data and make insight-led recommendations. Strong stakeholder management and influencing skills. Experience managing multiple projects and priorities simultaneously. Excellent written and verbal communication skills.

Desirable skills & experience Experience within a professional service or B2B environment. Experience using social media management and advocacy platforms. Understanding of marketing automation and audience segmentation. Experience developing executive thought leadership programmes. Knowledge of LinkedIn best practice and social advocacy/selling techniques Experience managing external agencies and suppliers.

CIM qualification or equivalent marketing accreditation. Ready to grow, belong, and impact? Apply now and join us at Forvis Mazars! Diversity, Equity & Inclusion At Forvis Mazars diversity, equity and inclusion are central to our values. We value our people's unique backgrounds, perspectives, and experience, and know this diversity create better outcomes for our clients.

We seek to attract, develop, and retain the best talent, inclusive of sex, ethnicity, disability, socio-economic background, sexual orientation, gender identity, nationality, and faith. We select candidates based on skills, knowledge, qualifications, and experience and aim to support all our team members to reach their potential.

At Forvis Mazars, we promote an environment in which you can grow your skills, belong to a team that values your ideas, and make an impact that matters. Forvis Mazars is a leading global professional services network providing audit & assurance, tax and advisory services. In the UK, we're home to more than 3,400 professionals and 190 partners across 14 offices, all united by a shared purpose: shaping a better future.

Whether you're starting your career or taking your next step, you'll find opportunities to learn, develop and make a meaningful contribution from day one. We believe the best ideas come from different perspectives, so you'll be encouraged to bring your whole self to work, collaborate with talented people across our firm, and build relationships that help you grow.

At Forvis Mazars, you'll belong to a local team, benefit from global opportunities, and make an impact for our clients, communities and each other. Together, we grow, belong and impact. We recruit most of our opportunities on a rolling basis, so roles may close earlier than advertised if they receive a high volume of applications. We encourage you to apply as soon as possible.

As we've recently transitioned to a new application portal, there may occasionally be some unexpected issues. While everything should run smoothly, if you experience any issues or something doesn't look quite right, please get in touch with our recruitment team and we'll be happy to help. We want to get to know the real you.

Applications written in your own words help us understand your experiences, motivations and potential, so we'd encourage candidates not to rely on AI-generated answers. At Forvis Mazars, we believe great careers start with great experiences. That's why we're committed to providing a transparent, respectful and people-centred recruitment process.

Every application is reviewed by our team, and all candidates will receive an outcome, regardless of the result.

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